You’ve probably heard it before: product photos are key to a successful webshop. But why is that exactly? And what can you do to make sure your product photos are doing your business justice? In this blog post, we’ll take a closer look at four ways to take product photos that will make or break your business. So read on if you’re interested in learning more!
Product photos can make or break your business for a number of reasons.
First and foremost, product photos are what potential customers will use to make their purchase decision. If your product photos are poor quality, blurry, or otherwise unappealing, customers are likely to move on to another webshop where they can find better product photos.
Secondly, product photos are also important from an SEO perspective. Good product photos can help your webshop rank higher in search results, which means more potential customers will find your webshop. And finally, product photos are also a great way to show off your product and build brand awareness.
Now that we’ve talked about why product photos are so important, let’s take a look at four ways to make sure your product photos are up to par.
Use high-quality images: This one should be obvious, but it’s worth repeating nonetheless. Use high-quality, professional product photos in your webshop. Blurry, low-resolution photos will not cut it.
Invest in a good camera: If you’re serious about product photography, you’ll need to invest in a good camera. This doesn’t necessarily mean you need the most expensive camera on the market, but you’ll need something that takes clear, high-quality photos.
Get creative with your angles: Don’t be afraid to experiment with different angles and perspectives when taking product photos. Sometimes, the most unique and interesting photos are those that aren’t taken from the typical angle.
Edit your photos: Once you’ve taken your product photos, it’s important to edit them to make sure they’re perfect. This means cropping, adjusting the lighting, and doing whatever else is necessary to make your product photos look their best.
By following these four tips, you can be sure that your product photos are doing your business justice. So don’t underestimate the power of a good product photo – it could be the difference between a successful webshop and one that falls flat. Thanks for reading!
10 mistakes you really shouldn’t make when it comes to product photography
Here are ten mistakes you really shouldn’t make when it comes to product photography.
Not Using a tripod
If your product is small enough, you can get away with taking sharp photos without a tripod. But if you want to be in the big leagues, product photography is all about getting super sharp images. A tripod will help immensely.
Not Using the Right Lighting
You can use natural light, but product photography is really all about using studio lights. If you don’t have access to a professional studio, you can buy some cheap lights on Amazon. But make sure they’re diffused, otherwise your product will look like it’s in a spotlight.
Not Having a Clean Background
A clean background is important for product photography because you want the product to be the star of the show. A cluttered background will just distract from the product. You can buy a white poster board or use a sheet as a backdrop.
Not Using the Right Camera Settings
If you’re using a DSLR, make sure you’re in manual mode and not auto mode. Auto mode will often overexpose product photos, making them look washed out. Use a low ISO (100 or 200) and a high aperture (f/16 or f/22). And don’t forget to turn off the flash!
Not Editing Your Photos
Product photography is all about getting the perfect photo in camera. But that doesn’t mean you shouldn’t edit your photos afterwards. Just a few simple edits in Photoshop or Lightroom can make a world of difference.
More conversion with great and clear product photos
Product photos are one of the most important elements on your product pages. They need to be high quality and clear, so that potential customers can see what they’re buying. If your product photos are poor quality, it will reflect poorly on your brand and cost you sales.
Good product photos can make all the difference in whether or not a customer decides to buy from you. If you want to increase your conversion rate, invest in high quality product photography. It will pay off in the long run!
What are your tips for taking great product photos? Share them in the comments below!
Quick Wins with better product photos
Growth hacking is all about finding creative ways to grow your business quickly and efficiently. And what could be more efficient than using great product photos to increase sales?
So if you’re looking for a quick win, start with great product photos. You’ll be surprised at how much of a difference they can make.
Product photos can make all the difference in whether or not people purchase your product. If you want to increase sales, start with great product photos. They could be the key to your success.
So what are you waiting for? Get started today! growth hacking, product photos, efficiency, increase sales.